We developed the “Life Is Better” campaign series to connect Honda owners and local Cleveland businesses that share the same core beliefs and values of the Honda consumer. With in-market data, we built detailed customer profiles for the Honda Pilot and identified local businesses that aligned with the model as well.
This Pilot commercial features the 2016 Honda Pilot and Pour Cleveland, a local multi-roaster coffee shop, and local yoga studio Vision Yoga & Wellness.
Client: Northern Ohio Honda Dealers
Campaign: “Life Is Better”
Vehicle: 2016 Honda Pilot
Duration: :30 Seconds
Location: Cleveland, OH
Date: August 2015