Meet Erik Saltvold, owner and founder of Erik’s Bike Shop, as he gets your next trip in gear with the help of the 2019 Honda CR-V.
We developed the “Life Is Better” campaign series to connect Honda owners and local Twin Cities businesses that share the same core beliefs and values of the Honda consumer.
With in-market data, we built detailed customer profiles for the Honda CR-V, then identified local businesses and locations that aligned with the model.
Client: Greater Twin Cities Honda Dealers
Campaign: “Life Is Better”
Vehicle: 2019 Honda CR-V
Duration: :30 Seconds
Date: January 2019
Director: Erik Motta
Executive Producer: Scott Rodgers
Director of Photography: Tim Figueira
Camera Operator: Alexander Pickering
Visual Effects: Devin Leisher
Copywriter: Nathan Whipple
Account Director: Scott Fletcher
Account Executive: Alexa Stanco